Finally: some uplifting moods.
As a shock to none, the classic fall hues of taupes, burgundy reds, and rich browns danced across various runways once more during FW24. The shocking colors that left us playing back runway show after runway show this past February were the vibrant hues often seen in spring and summer: pale yellows, baby pinks, and even sky blue tones were surprisingly present as color trends for Fall 2024. While our minds might be on SS25 and what next season holds, let’s not forget about what designers promised us this last season. As we dive into the six most popular colors for fall and where they were seen, one thing is evident — this fall is one of hope, excitement, and cheeriness.
The Classics Make a Return
Hot Reds
From burgundy tones to cherry dreams, bright reds have been taking over the fall season. Thank goodness! These classic fall tones bring a sense of vibrancy to the runways. Spotted mainly at Stella McCartney and Miu Miu, red tones took many forms from figure-hugging dresses to subtle accessories.
Chestnust + Chocolate
Subdued, romantic, and so fall-themed it might as well be sipping a pumpkin latte while reading a book in a forest café, rich browns have entered the chat once more. The dark tones of both chestnut and chocolate proved to be particularly popular. This trending color was a hit in both New York and Paris with designers from Alberta Ferretti to Saint Laurent heavily leaning on the hues to give the quintessential taste of fall.
Taupe Tones
Earth tones in the colder months are never much of a shock, as the grounding tones provide stability during all the holiday hubbub. This season appeared with a particular need for richer green and beige hues at Auralee, Acne Studios, and Chloé, something we haven’t seen for a few seasons.
The Mood Brighteners
Pale Yellow
Often a tone for warmer months of the year, designers decided to challenge themselves this season and bring it into Fall. And now we’re convinced this might need to become a Fall classic simply because it pairs so perfectly with browns! Used in simple knits at Blumarine and leather items at Gucci and Jil Sander, yellow has a surprising range for fall and winter.
Pink Hues
When it comes to fall, we’re often used to rich, rosey pinks rather than soft shades that feel as light as a baby’s kiss. This season, brands like Alaïa, Bottega Veneta, and JW Anderson fell hard for pale pink tones that were light and airy. Whether used for a party dress or perfected into a wool coat, the use of pink brought about an exciting touch of femininity for fall.
Baby Blues
This fall, be prepared to be washed away in a sea of blues. European brands in particular fell hard for baby blue tones. It didn’t seem to matter whether it was a pale sky blue or a light powdered tone reminiscent of ski slopes, brands such as Bally and Chanel fell head over heels for the light, airy color. 🌀
Sydney Yeager is a fashion writer and content creator who explores luxury fashion and trends with the gaze of how it can be accessible to the everyday consumer. As much as she adores avant-garde fashion, elegant and feminine looks will always have her heart, this is seen in both her writing and on her Instagram @sydselegantfinds.